Each week we will talk about a special topic.And this week:
Mix and Match items.
I made a collection of stunning items that you should have for the winter season.
I'd love to hear your thoughts,
Have a good and warm day,
The dress can fit any occasion and everyday life.
It all depends on complementary accessories.
The denim has long ago become like our second skin,But do you know its history?
|The 19th century |
In 1848, gold was found in California (not too far from San Francisco)
and the famous Gold Rush began. The gold miners wanted clothes
that were strong and did not tear easily. In 1853, a man called Levi Strauss left his home in New York and moved to San Francisco, where he started a wholesale business, supplying clothes.
How jeans became popular
In the 1930's, Hollywood made lots of western movies. Cowboys - who often wore jeans in the movies-became very popular. Many Americans who lived in the eastern states went for vacations on 'dude ranches' and took pairs of denim 'waist overalls' back east with them when they went home.
Fewer jeans were made during the time of World War 2, but 'waist overalls' were introduced to the world by American soldiers, who sometimes wore them when they were off duty. After the war, Levi began to sell their clothes outside the American West. Rival companies, like Wrangler and Lee, began to compete with Levi for a share of this new market.
In the 1950's, denim became popular with young people. It was the symbol of the teenage rebel in TV programmes and movies (like James Dean in the 1955 movie Rebel Without a Cause). Some schools in the USA banned students from wearing denim. Teenagers called the waist overalls 'jean pants' - and the name stayed.
In the 1960's many, many university and college students wore jeans. Different styles of jeans were made, to match the 60's fashions: embroidered jeans, painted jeans, psychedelic jeans...
In many non-western countries, jeans became a symbol of 'Western decadence' and were very hard to get. US companies said that they often received letters from people all around the world asking them to send the writer a pair of jeans
As regulations on world trade became more relaxed in the late 1970's, jeans started to be made more and more in sweatshops in countries in the South. Because the workers were paid very little, jeans became cheaper. More people in the countries of the South started wearing jeans.
In the 1980's jeans finally became high fashion clothing, when famous designers started making their own styles of jeans, with their own labels on them. Sales of jeans went up and up.